Insights from 2,000 U.S. consumers show how Gen AI platforms are redefining the shopping journey from first search to final decision and raising the bar for brands and retailers. Discover how Gen AI platforms are redefining where shopping begins and how purchase decisions are formed. Get exclusive insights from 2,000 U.S. consumers on how AI is reshaping discovery, research, and intent. Learn how brands and retailers can earn AI-driven traffic and convert high-intent shoppers once they arrive.